Hotels and SEO: Importance of Fresh Content for Search Engine Rankings
Today, I want to talk about something that’s incredibly important for your hotel’s web presence. Namely, search engine optimization (SEO). Most travelers use the Internet…
Author: Dumitru Brinzan
Founder and WordPress developer at HermesThemes.
With over 7 years of experience in the hospitality industry, it is my strong belief that WordPress brings unprecedented opportunities for independent hotels, B&Bs and inns.
Over a thousand of amazing properties worldwide use our Hotel WordPress Themes on their websites.
TripAdvisor’s 2016 Ranking Algorithm Update: What You Need to Know
TripAdvisor has its own ranking algorithm, the Popularity Index, which determines how hotels rank in comparison to other hotels in the same area. In February 2016, the Popularity Index was updated for hotel listings.
In this article, we'll look at those changes and how they affect your hotel listing.
How to Respond Properly to Online Hotel Reviews
How do most travelers make up their mind when booking a hotel stay? They check reviews on sites like TripAdvisor, Yelp, Booking.com, and Facebook. According…
SCAM ALERT: How HostGator Attempted To Extort >$200 Out of Me for SiteLock
This will be a longer article explaining a common SCAM that was reported numerous times about SiteLock and is valid for multiple hosting providers. Even if you are not hosted with HostGator you still might want to read about it, for the future safety of your wallet.
Hotel Photography Tips and Tricks from Professional Photographers
In today’s article I would like to continue talking about the importance of good photography for a hotel or a bed & breakfast. I have…
Create a New Hotel Website Using WordPress (2016)
Back in September of 2014 I have released a video tutorial on how to build a new WordPress website using our Leonardo theme. That tutorial was of great help to our customers, as it demonstrated many features of the theme. I decided to start 2016 by releasing an even more detailed video with audio commentary, this time demonstrating our latest Pinotage theme.
Meeting our Clients: From the Set of a Holywood Movie to the Home of a Ski World Champion
Earlier this summer my wife and I started planning our first European road trip with our son, who was 7 months old at the time. Knowing that there are many amazing properties using our WordPress themes, we thought this might be a good opportunity to go and visit some of them. Now that our trip is over and we are safely home, it is a good opportunity to tell you about some of the people we have met.
What is Google Search Console and How to Use It
Google Search Console is the new name for the previously known Google Webmaster Tools (GWT) that we have been using all these years. The name has been somewhat wrong until now, so Google renamed it to something better and more intuitive. Here's what you need to know about.
Google’s Mobile-Friendly Update: Things You Need to Know
On 21st of April Google started rolling out some major changes to its mobile search ranking algorithms aimed at rewarding websites for being mobile-friendly. Read what it is all about.
How to Add Google Analytics to a WordPress Website
There are many ways to add Google Analytics tracking code to your website. In this article we present 4 easy ways to add GA code to your WordPress website.